Breaking the Ice


Purpose Statement:
To make the participant aware of the prerequisites demanded to break the ice, win the confidence, and foster good cooperation with the negative, the neutral, and the positive GP. The participant will become acquainted with the tools needed to initiate the contact with the practitioner, how to facilitate positive dialog and achieve a constructive cooperation that can be nurtured for the benefit of both parties. Including a comprehensive and thorough collection of materials with templates on invitations, presentations, newsletters, discharge summaries, etc.

 

 

Topics:

Anything to win: Both the GP and the chiropractor wins by a cooperation

  • Why the traditional methods to get the GPs on board seldom work
  • The importance of convincing the negative GPs
  • Why creating a partnership is a win-win situation for both the GP and the chiropractor, and the chiropractic profession in UK

Put first things first: An insight into the prerequisites for interdisciplinary collaboration

  • Know your product
  • Find your strengths and utilize them
  • Face your weaknesses and strive for improvement
  • Communications out of the house – The clinics public image

Initial manoeuvres: Know your collaborators and their set of values

  • How to identify your future collaborators.
  • What are the problems faced by the GPs every day and how we as chiropractors can help.
  • What are the GPs values?
  • Trading schedules – Think of it as a bargaining situation

Making contact: This is how to make contact and start cooperation with the GPs

  • Preparing, steps that need to be taken before contact is initiated
  • Approaches to play

The presentation: How to get your business cards displayed next to the GP’s prescription pad

  • How to make a presentation which captures the GPs
  • What is important to include?
  • Review of the presentation that wins the negative, the neutral and the positive GP (and won ”the best presentation of the year” award voted by several groups of GPs in Denmark)

How to maintain the good cooperation

  • Communication is key
  • Lecturing medical student

Prejudices and barriers

  • How to address when things go wrong
  • When cooperation is undesirable

All participants receive USB key containing all material
This includes a comprehensive and thorough collection of materials with templates on invitations, presentations, newsletters, discharge summaries, etc.

Target group:
Chiropractors and chiropractic students

Facilitators:
Dr. Jacob West, MSc (chiro)
Dr. Jonas Loft, MSc (chiro)